Growing Your Mehndi Business on Instagram
Not followers — bookings. How to turn Instagram into a real client source.
Time, materials, travel and skill — a pricing formula that gets you a fair rate.
Most new artists charge too little for one simple reason: they do not know their own costs. Pricing is not emotion. It is arithmetic.
The four inputs
- Time — the hours the design actually takes
- Materials — cones, henna, oil and consumables
- Travel — getting there, getting back, and waiting time
- Skill premium — the value of your experience and portfolio
A simple starting formula
(Hourly rate × hours) + material cost + travel cost = base price. Then add your skill premium as a percentage on top — zero percent for a beginner, twenty for intermediate, fifty or more for advanced portrait work.
Bridal packages
A bridal booking is never just the bride's design. Family members, guests and multiple functions should each be separate line items. Build a package rather than quoting per hand.
Never do these
- Free bridal work in the name of building a portfolio
- Pricing below a competitor simply because they are cheaper
- Blocking a date without taking an advance
- Treating travel time as free
Open the Pricing Calculator, work out your number — and then hold that number.
Want structured training? These topics are covered in far more depth in Neetu Ji's live courses, with practice assignments and personal feedback. See the courses.